How to judge creative ideas

How to judge creative ideas

One of the most common questions we are asked in our creative training and problem solving workshops is: How do you judge creative ideas? How can you evaluate them? “The key question is never what the idea is, but what the idea has to do.”   Dean Poole, Creative...

Creative Element #19 Ego

Broadly defined as someone’s sense of self-importance and self-esteem, ego is often frowned upon in the modern workplace because the goal, and the team are perceived as more important than the individual. What is the role of creativity and the ego? Too much ego is...