by Claire Bridges | Jun 27, 2022 | Creativity
Fresh back from the Cannes Lions Festival of Creativity, here’s my first round up of the best innovation case studies and award-winners from 2022. The Innovation category at Cannes is one of my favourite to review because it brings together the best of creative...
by Claire Bridges | Jun 16, 2022 | Creativity
Working in creativity training has its perks – including, it turns out, being able to take your little one along to Cannes Lions… In 2014 I was asked to be a judge at Cannes Lions International Festival of Creativity for the relatively new PR category, an...
by Claire Bridges | Jun 15, 2022 | Brainstorming
If you want to know how to brainstorm, there’s as much to know about what you shouldn’t do as what you should. But there’s one golden rule that trumps them all… There’s always lots of discussion about the good, the bad and the ugly of a...
by Claire Bridges | May 24, 2022 | Brainstorming
Fun creative icebreakers and activities for your next brainstorm, creativity session or meeting Creative icebreakers are just the thing for starting a problem solving or brainstorming session. We use them all them time during our creativity training courses, as they...
by Claire Bridges | May 18, 2022 | Creativity
Who doesn’t love a great creative PR campaign? Especially one that gets people talking about, you know, the important stuff… We love this cheeky PR campaign out this week from Relate, the relationship charity, targeting over 65’s. The goal of the...
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