by Claire Bridges | Jul 5, 2023 | Strategy
Helping people to devise an effective creative strategy is a Now Go Create speciality, so these are 2 awards we watch with a keen eye. The Creative Strategy Grand Prix and the Creative Data Lions winners at this year’s Cannes both demonstrate how good...
by Claire Bridges | Jul 5, 2023 | Creativity
Cannes 2023 is in the bag, and the trend-spotters’ radar is tweaking with all sorts of post-show theories about what’s shaping up in medialand to be the next big thing. Canada’s Globe Media Group picked up on the re-emergence of fun campaigns that...
by Claire Bridges | May 19, 2023 | Creativity
Did you know that you have preferences in relation to creativity and the way you think about problems, just like you do with anything else? Do you like the big picture or the detail? Are you a muser or a yeller in brainstorms? Do you like structure and order or do you...
by Claire Bridges | Apr 25, 2023 | Learning
The ‘forgetting curve’ is a concept that was first introduced by German psychologist Hermann Ebbinghaus in the late 19th century. It’s a fascinating phenomenon that sheds light on the human brain’s peculiar relationship with retaining...
by Claire Bridges | Mar 13, 2023 | Creativity
We’re big fans of the Design Thinking methodology here at Now Go Create. If you didn’t already know, design thinking is a human-centered approach to problem-solving and innovation that has gained widespread popularity in recent years. It involves a...
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