10 tips to up the creative ante

One thing I’ve learned is that being passive in life usually gets us nowhere fast, and this is never more true than in the field of creativity.We set financial targets, why not creative ones? I set myself creative goals for the year along with those in other areas...
Creativity in internal comms

Creativity in internal comms

Yesterday I was working with a team at a great communications agency (theblueballroom) that focusses on internal communications for great companies like Mars, adidas, e-on and DHL. This is a really interesting and challenging area not least because many of the issues...

6 Ways To Be Creative Under Fire

One of the many things that sets The Creative Shootout apart from other awards ceremonies is that you have a mere 60 seconds for your entry to grab the judges. The teams also have 4 hours to work on the brief in real-time. What I love about this is that it goes...