by Claire Bridges | Jan 26, 2021 | Brainstorming
Ice-breakers and brainstorm warm-ups get a bad rep. But these 9 mood-setters will get you off to a great creative start… A friend of mine (a self-confessed introvert) says that she has speedily got up and left the room before her turn when asked to do something...
by Claire Bridges | Jan 19, 2018 | Creative Leadership
What are the essential ingredients of the perfect creative brief? A killer brief can make the difference between good and great creative work. It must tell your team where you are now and where you want to be. “A deadline and a dream” – two essential...
by Claire Bridges | May 21, 2014 | Creativity
Written by Claire Bridges, Founder Now Go Create updated July 2021 Have you come across the idea of a user empathy map before? It’s a brilliant tool from the school of design thinking that puts the consumer or user of your product or service at the heart...
Recent Comments