Creativity and risk taking

by | Mar 30, 2016 | Creativity

Creativity and risk taking – bedfellows for big ideas. “The biggest risk is not taking any risk. In a world that’s changing really quickly, the only strategy that is guaranteed to fail is not taking risks.” Mark Zuckerberg “The most creative people...

Now Go Create & The Marshmallow Challenge

by | Mar 2, 2016 | Creativity

Collaboration, spaghetti & marshmallows – all in a day’s work! Today we ran a workshop as part of Marketing Week’s Creative Programmatic conference. For the uninitiated this event is all about how algorithms are taking over the world of ad-buys...