Cannes Lions Masters of Creativity 2017 – A training opportunity where experienced-multi-disciplined teams are challenged to crack a real client brief whilst being taught by industry legends. Last month, for the third year in a row, we at Now Go Create were invited to...
In the creative communications industry, we like to think of ourselves as creative risk-takers – breaking boundaries of expectations to impress, surprise and, most importantly, engage. To find out more what bravery means to the creative industries, and how it might...
Unity PR and Now Go Create conducted a study of 200 UK marketers, asking what ‘creative bravery’ in the marcoms industry means to them. Forty one per cent said it was about challenging the status quo, while 36 per cent thought it was about taking risks. 32...
Emphatically yes argues creativity expert Claire Bridges, our Chief Spark at Now Go Create and author of the new book about creativity in business, In Your Creative Element. Creativity can be intimidating and subjective, and the information on the subject...
When you teach creativity, the question you inevitably get asked all the time is: “But can creativity really be taught?” Claire Bridges has a very clear answer, which I’ll get to a little later. But first I have another question. We’re often told that children are...
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