by Claire Bridges | Jul 10, 2019 | Creative Leadership
Our series of lessons for creative leaders takes a bold turn this time, with BK showing us how some truly ballsy thinking can reap dividends… In recent years the fast food chain Burger King has earned a reputation for bold creative ideas that consumers love. So...
by Claire Bridges | Jul 10, 2019 | Creative Leadership
Psychological safety in teams – and why it matters for creativity. If creative leaders don’t support their teams when they offer up their fragile ideas, the battle for innovation is lost before it has begun. In school, you learn pretty quickly that what ‘the group’...
by Claire Bridges | Jul 10, 2019 | Creative Leadership
Authenticity is key if you want your teams to buy into your vision and leadership. “This was a profound and painful moment. The pain and disappointment because of those people I let down. I asked myself, ‘Do I slink away or step up?’ I decided to...
by Claire Bridges | Jun 24, 2019 | Creativity
Proving that great creativity can sometimes be fueled by tight deadlines, the three finalists in the Cannes Young Lions Film contest impressed with innovative – and varied – approaches The Young Lions film contest is always one of the most eagerly-anticipated in a...
by Claire Bridges | Jun 24, 2019 | Creativity
Midway through a frenetic week of creativity-packed competitions, the Young PR Lions PR contest delivers three inspiring campaigns If you’ve been following the Now Go Create blog you’ll know that I’ve been at the Cannes Lions festival, where I’m involved with a series...
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