What drives us as individuals to be creative and what happens when you lose your purpose? What drives us to be creative? This is a question I have been exploring whilst researching my new book about creativity in business In Your Creative Element. Whilst being...
“To infinity and beyond”, the catchphrase of Toy Story’s Buzz Lightyear could be Pixar’s vision statement. The company has made over $7 billion at the box office world wide and earned myriad awards and accolades for its animation films. Pixar executives rarely use the...
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