by Claire Bridges | May 21, 2014 | Creativity
Written by Claire Bridges, Founder Now Go Create updated July 2021 Have you come across the idea of a user empathy map before? It’s a brilliant tool from the school of design thinking that puts the consumer or user of your product or service at the heart...
by Claire Bridges | Mar 19, 2014 | Creativity
In my day-to-day work in creativity you’ll find me banging on about getting away from your desk, allowing ideas to incubate and trying something new if you want to find new ways to be creative. Steve Jobs talked about creativity in terms of joining dots, and the...
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